Hearst Unifies 3B Local News Impressions in One Programmatic Hub
Hearst folds TV, print, digital into a single curated PMP—80M uniques, 3B impressions, one IO. Discover how the 137-year-old giant just became…
Morning Show Ratings & Wellness Marketing Trends Q1 2026 Guide
Q1 2026 morning show ratings, CorePower Yoga’s Gen-Z wellness playbook, plus KFC & Verizon ad wins—actionable insights for media and brand pros.
Janai Norman Exit Signals ABC News Cost-Cutting Shift
ABC won't renew Janai Norman's contract after 10 years, mirroring ad-tech consolidation. Learn how streaming re-bundles and first-party data…
Versant Buys Vox Podcasts to Salvage Cord-Cutting Revenue
Versant eyes Vox's 40-show podcast network to replace $22M lost cable cash with first-party data gold. Discover the ad-tech twist driving the deal.